D M JOURNAL

Search Engine Working Methodology? If any one wants to learn digital marketing or only SEO by self learning from internet, them he must be looking for the answer that how search engine work. This is an atmost basic question is SEO tutorial. Let's start; Every search engines have three basic step of working Crawling Indexing and Retrieval and optimization Crawling: Crwaling is acquisition of a website data by search engines. In this step search engine make a scan of the targeting website an/or pages. This step is made by search engine to index the elligible websites. Technogy in Crawling:  An automated bot called 'SPIDER' is used by search engines to crwal the web pages. Initially this SPIDER could crawl hundreds of pages per second, but now it is thousands of pages per second. Types of Crawling: Two type of crawling can be done in a search engine. 1. Auto Crawling by the SPIDER. 2. Manual or Forced Crawling by the webmasters tool. The step of search engine working

What is Search Engine Optimization (SEO)? May be the most common question to be asked from the beginners. In the startind days of internet surfing we consider organic search results  (including ad leveled results) as they are ranked on search engines according to their reputaion and/or services provided by them. But now you are asking this question that what is SEO, it means you got the point that organic search results may be altered with some efforts. If you really don't know the abcd of SEO than I must tell you from the very beginning. Remind that time when you search anything on Google or other search engines; Suppose your keyword was "shop laptop", and you got results like; Three types of results reveled when you entered the your keyword in search engine. (The above results are taken from Google) 1. "Ad" leveled results 2. Sponsored shoping results 3. Organic search results. Here results - 1. "Ad" leveled results & 2. Sponsored shoping results